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January 2008 |
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| LaSalle Capital invests in ChaseDesign, LLC of Skaneateles, NY |
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Chicago, IL – Marty Cregg, President of ChaseDesign and LaSalle Capital Group
(“LaSalle Capital”) announced the formation of a new company, ChaseDesign Holdings,
LLC as the parent for ChaseDesign LLC and 10Red Design LLC. Both design consulting
firms are headquartered in Skaneateles, NY and provide Industrial Design, Package
Design, Retail Design and Shopper Insight Consulting to leading consumer goods, medical
and industrial companies as well as large-scale mass, department store and specialty
retailers in North America and Europe. The restructuring will allow ChaseDesign and
10Red Design to further expand their facilities, technology and services on a national and
international level.
Founded by David Chase in 1957 and based in Skaneateles, NY, the company has grown
to 100 employees providing design and marketing consulting services to drive sales and
market share growth for its clients. The formation of the new entity will facilitate a
broad based growth initiative to add offices, improve presence globally and make acquisitions
to support the companies’ plans for expanded design capability, client support and
project management for current clients and capacity for new opportunities.
As part of the restructuring, Marty Cregg will remain as President and CEO of both
ChaseDesign Holdings and ChaseDesign. Peter Lynch is promoted to Executive Vice President for the new combined organization and will assist Mr. Cregg in managing the
expansion of the two companies, in addition to holding the positions of Chief Design
Officer and Executive VP for ChaseDesign. LaSalle Capital and Talon Asset Management
have acquired an equity position in the new company and will provide funding for
the new ventures as well as participate in the Board of Directors and management team
development. Further new staff announcements are expected in 2008.
“We are pleased to support Marty Cregg, Peter Lynch and the entire ChaseDesign team
in their continued growth of the ChaseDesign platform. Through its unique design experience,
marketing strategy and shopper insight research, ChaseDesign has been able to
deliver impressive results for its clients. We believe ChaseDesign is uniquely positioned
to further expand its business both domestically and internationally,” stated Jeff Walters,
Partner at LaSalle Capital.
The company also has undertaken a long term planning effort to help the company prepare
for continued growth, expand the shopper and user based design services and create
new opportunities for career path development. ChaseDesign and 10Red will continue to
be operated as separate companies each with their own clients.
ChaseDesign President Marty Cregg stated, “This transaction and the work we’ve accomplished
in the last year represent an important milestone in the continued development
and expansion of our firm, dating back over forty years, to its founding by David
Chase.” Adding “we are excited to have LaSalle Capital as a partner committed to growing
our business and supporting our vision to deliver the highest quality, measurable,
value added services to our clients.”
If you have any questions on this transaction please contact either Jeff Walters or Brian
Carey at LaSalle Capital.
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